Let’s face it, in this day and age, in order for your business to have a successful online presence you must be engaged in multiple social media channels. But managing all of your social media accounts for your business can be daunting as well as time consuming. Who has time to log into Facebook, Twitter, Google +, LinkedIn, etc. multiple times a day to interact and engage with your followers while creating posts for all of these accounts? You can’t be online 24/7!
Before you start pulling hair out or pull all-nighters, enter the world of social media dashboards.
As a business and website owner you are most likely inundated with companies trying to sell SEO (search engine optimization) services via email and telemarketing. In this post we dissect the two sets of users who are trying to find your business online and summarize the importance of SEO for each case, helping you decide what is right for your business website.
There are two distinct sets of user groups who use search engines like Google to find out more about you and your business. As a business owner it’s important that your website places well in Google for searches performed by both user groups in order to retain current clients and to capture new business leads and sales.
