Everyone has been waiting in rapt anticipation, in some cases paralyzing fear, to learn of the fallout of Google’s April 21st rollout of their mobile friendly algorithm changes. So has all the buzz been warranted? In many cases, absolutely.
In a few studies we looked at, the results are not surprising. Mobile friendly websites kept moving up in the search engine results pages (SERPs), while websites that have not been made mobile friendly are slowing dropping. Some industries seem to be getting hit harder than others. According to some sources, many law firm websites have not updated to being mobile friendly and are therefore dropping in the rankings, possibly more so than some other industries as a whole.
Google has recently announced significant changes to its search algorithm for the ranking of mobile search results. This change will take effect on April 21, 2015. Whether your website has certain mobile friendly elements will now hold more weight in Google’s search engine algorithm. How much will mobile rankings be impacted?
During a March 2015 Search Marketing Expo in Munich Google said that this 4/21/15 change will be bigger than the Panda and Penguin updates (1). As the number of people using mobile devices to access the internet continues to grow, this update is designed to help users discover more mobile-friendly content.
eCalifornia Conservatorships
eCaliforniaConservatorship.com
Law Offices Website
Promoting Conservatorships & Guardianships
Responsive/ Mobile Friendly
Search Engine Optimized From Domain Up
The e-California Conservatorships website was designed specifically to promote conservatorship and guardianship services for a local Santa Cruz law firm. It utilizes a clean and contemporary design and is built using a 100% responsive framework making it viewable across all mobile devices. There is a lead capture form on the website aimed at bringing in warm leads from prospective clients who are interested in conservatorship and guardianship services.
bounzCity
Kids Play Facility & Arcade
Promoting Birthday Party and Event Packages
Spanish Translation of Entire Website
Social Media Integration with Auto-Propagation
Our most recent website launch features bounzCity, a business that provides hours of bouncing fun (and exercise!) as well as a full arcade for kids at the Eastridge Shopping Center in San Jose, CA. Using the bounzCity cityscape logo for inspiration, we strove to bring some whimsy and fun to an easy to use, functional site.
Santa Cruz Firecracker 10k
Event Management Site
Participant Registration
Event Promotion
Social Media Advertising
The Santa Cruz Firecracker 10K is an annual fundraiser put on by the Santa Cruz Sunrise Rotary Club to raise money for community service projects such 2nd Harvest Food Bank and Cabrillo Music Festival and also supports local Santa Cruz high school extracurricular programs including sports and art programs.
Mystery Spot
Online Tour Ticket System
Ecommerce / Shopping Site
Secured Employee Portal
Responsive/ Mobile Friendly
On January 22, 2011 we launched a site redesign for The Mystery Spot, a famous Santa Cruz landmark. This Santa Cruz Web Design project features an online store as well as a wealth of photography, videos, and historical articles. Find out more information about the weird and mysterious visual effects brought about by a gravitational vortex at this World Famous tourist attraction.
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